In The Wake Of FYRE Fest, Celebrities Vow To Expose Advertising Campaigns

Bella Breakdown If you’ve seen any of the FYRE documentaries, or have read up on the latest news and findings from the scam, you know that a big issue during the marketing of the festival was its paid advertising agreements with big influencers. Particularly on Instagram, FYRE execs paid dozens of models, celebrities and influencers to post about the festival, or even to come to the Bahamas and shoot live footage for promotion on social media. Now that hundreds of people have been scammed out of thousands of dollars after buying tickets to the festival, those influencers who promoted...

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