Former model and host of the hit TV show “American’s Next Top Model,” Tyra Banks, just announced her next venture which is a theme park dedicated to models. Being the first of its kind for theme parks and is dubbed ModelLand.
The entrance fee starts at $59 for general access and can go up to $1,495 for the ultimate VIP package. Banks described the experience saying, “ModelLand is not just an attraction. It’s a place full of stories that battle what attractive means.”
The general access experience includes participating an an “immersive theatre” along with a personalized digital look book with professional photography experienced designed by Tyra with custom lighting complementing your features and skin tones while you learn posing tips for the ultimate shot. General access visitors will also be able to shop at the ModelLand experiential closet.
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At ModelLand, be discovered. Be you. Be bold. A place where we reject the beauty standards of yesterday, and show that fashion and #PHIierce are NOT restricted to one type of body or person. When you join us in our world of experiential theater, we teach you how to make every hallway a runway, every glance a #Smize, and prove that all eyes and cameras are on YOU. #ModelLand #beDiscovered
The next tier experience is the Fantascene Photoshoot that starts at the admission of $549. This experience is an elevated version of the general admission including a professional stylist and a styled ModelLand X Kim Kimble wig for the photoshoot that you can also take home with you. Guests will also be provided with drinks and treats along with the chance to shop exclusive limited edition products only for Fantascene guests.
The Fantascene Dream is the ultimate experience offered by ModelLand starting at $1,495 with everything above included along with more goodies and concierge service exclusive for these guests. You’ll have a personal consultation with a fashion and beauty expert for a tailored photoshoot experience along with veiled VIP seating.
You’ll also have additional time for multiple wardrobe changes and you can choose from premium high-fashion designer styling along with one of a kind fashion pieces. They’ll also create a custom curated row of pictures for your Instagram that would look amazing on social media along with a goodie bag curated by Tyra including a custom luxury robe.
The 21,000 square-foot venue in Santa Monica, California opens on May 1. If you’re out of the area and unable to visit, then you can follow @modelland on Instagram for live updates with secret footage of Tyra along with tips and tricks for taking the best photo. On their Instagram, they will also be posting job announcements and casting.